50 Not Finished

Where Is There Still a Facade Between You and Your Dream?

Julie Ciardi-50 Not Finished📕 — Tue, 25 Aug 2026 10:58:32 GMT

Where have you built a wall that is preventing you from your goal and your dream?

Where are you hiding? Where are you pretending? Where are you trying to protect yourself, and it’s impacting your ability to go after your dream? Where are you maintaining an identity that feels safer than becoming who you ultimately are here to become? Where are you keepin…

The Door Is Open. You’re Just Not Walking Out.

Julie Ciardi-50 Not Finished📕 — Mon, 24 Aug 2026 11:04:39 GMT

Self-imprisonment is the worst. Thinking there’s no way out.

When I think of the 55, I think of being in a jail cell — but the door is open. The door is open, but you’re not leaving. You’re stuck. You do not think you can go out that door.

That’s what this frequency is. It’s the invisible barrier between yourself and what you desire. Between yourself and …

Are You Willing to Become the Woman Who Creates That Result?

Julie Ciardi-50 Not Finished📕 — Fri, 21 Aug 2026 11:19:48 GMT

Download the (T+F)A³ = R PDF

Download 29/30 Frequency Field Notes

Now we’ve got to talk about who you need to be. The T plus F. Your attitude, your frequency, your energy.

I love the word attitude. If the attitude is off, everything else is screwed.

Let me say that again. If the attitude is off, it doesn’t matter what goal you want, and it doesn’t matter what actions and decisions you’ve made. If the attitude is off, th…

Are You Committed to the Actions Required?

Julie Ciardi-50 Not Finished📕 — Thu, 20 Aug 2026 11:29:29 GMT

Well, hello, hello. Happy Thursday.

We are in the 29/30 still, and what I want to share with you today is a little bit of an expansion off of the mini masterclass we did yesterday on the Now Goal®. That was pretty powerful. Hopefully you had a chance to listen to it — maybe even listen to it twice, because it really was a bit of a masterclass.

Without cho…

The August Substack Review - Replay 8.19.26

Julie Ciardi-50 Not Finished📕 — Wed, 19 Aug 2026 19:59:59 GMT

August Review Highlights + Soapbox Resources

Key Takeaways from the session:

Why relationships and recommendations can be more powerful than chasing the algorithm
How to think about Substack as more than another social media platform
New features like subscriber segments
What’s driving IGNITE Her® subscriber growth
Making your free and paid subscriber perks m…

The What Is Yours. The How and the When Are Not.

Julie Ciardi-50 Not Finished📕 — Wed, 19 Aug 2026 10:12:29 GMT

This one turned into a mini masterclass on your Now Goal®. I'm walking you through the three things I see derail women when setting a goal, a vision, a dream and how to get massively clear. I also share the single hardest thing to do after you set the goal, the vision, the dream… letting go of the how and when…

Listen, when you set a big goal and dream, …

Don’t Commit to the Goal. Commit to the Experience.

Julie Ciardi-50 Not Finished📕 — Tue, 18 Aug 2026 11:03:54 GMT

I set an impossible goal to love my husband unconditionally. It took four years, it got worse before it got better — and it accidentally built my entire company.

Commit without Certainty.

Julie Ciardi-50 Not Finished📕 — Mon, 17 Aug 2026 10:33:39 GMT

Watch the cycle and see if you recognize yourself in it. There’s a desire. Then a compulsive yes to the next offer, the next strategy, the next business direction, the next collaboration or launch. Then the expectation — this launch has to make me $100,000, this one has to be the one, I can finally feel successful if this happens. Then the disappointmen…

I stopped selling after my May launch. The 3 things I am doing instead.

Julie Ciardi-50 Not Finished📕 — Fri, 14 Aug 2026 12:11:01 GMT

It’s been a little while since I’ve put a public podcast out here.

I’ve been hard at work delivering to our clients every single day, and I’ve taken a step back from marketing and from creating free content.

I want to share why — and I want to bring you behind the scenes, because I also want to give permission to every one of you that sometimes, sometimes we need to go deep in our businesses. In the delivery. In the work with the clients who are paying us, to make sure we are building something that continues to get more valuable over time.

Sometimes we need to step back and build the team to support the clients and the business.

This has helped me so much over the years — hearing a fellow entrepreneur talk about the behind the scenes, the vision, the strategy. So I wanted to create this for you, too.

What I’ve done every year since 2020

Let me bring it back to the beginning of this year.

I did what I’ve always done for six years. I launch. Anywhere from three to four times a year, I do a week-long free masterclass and I give my heart out. It’s an incredible experience. You may have been in one of them.

It’s almost like a free week inside our world — being in the frequency and the energy of the IGNITE Her® Frequencies, which is my version of a combination of Human Design, Gene Keys, the I Ching, and the work I did with Bob Proctor. All of it is to help women actually step into the work they’re meant to do here in the world, and to learn how to kick that inner critic out of the driver’s seat.

During that week, I open the doors to our main and only program. I don’t even like to call it a program, because it’s really a new way of being — IGNITE Her® University.

Six years of that. It’s how I bring in new clients. It’s how I serve the market. It’s how we grow.

I did one in January. I did one in May. And in May, I said out loud that I would not do another masterclass this year, and I would not do another launch this year.

I stuck to it. I’m not doing it.

It has nothing to do with not wanting to. I love doing it. Thousands of women coming together from around the world to get clarity on their legacy work, their message, their business — it’s amazing.

But I knew there were three big things that needed my absolute focused time before I could ever launch again.

And I think this is fairly rare in this space.

I think people just keep launching and launching and launching, bringing more and more people in, scaling on the acquisition of new clients all the time — at the expense of actually making what they deliver to the clients they already have better.

When we came out of the May launch, we had over 400 women in IGNITE Her® University. We have close to 400 women in the Red Rebelle Room. With the Soapbox included, we’re at 1,075 clients right now, at the time of this recording.

I could not bring one more person in from outside our community until we did three things.

#1. Reset and rebuild the team.

The team is everything.

When you have a business servicing that many clients, and you are the visionary and the founder, you cannot hold all the details of running the business, delivering everything that needs to get delivered, and handling all of the internal communication and internal marketing that’s required at over 1000 clients.

You can’t do that alone. And you can’t do it with just a VA.

You need people who are going to live and breathe the success of those clients — the white glove experience and everything it takes to run the business.

Right now there are eight or nine of us. And I am the only one on sales and marketing. Me. One person.

My entire team is on everything that happens after the sale.

Really hear that. Everything after the sale.

Most online businesses at our level are the other way around. Most of their resources sit on marketing and sales and driving revenue, rather than on the delivery and the experience after someone buys. I take this very, very seriously.

Now I’m going to be brutally honest with you. We are nowhere near where we need to be with the team yet. But we’re working on it, and it is a huge focus.

Team has been one of the hardest aspects of growing a business for six years, because you typically don’t find the right people right out of the gate. And when I say the right people, I mean chemistry. Especially the ones who deliver to your clients.

They have to be motivated to serve. They have to be motivated to be innovative, to have critical thinking. If you want a team that isn’t reliant on you at every step, you need very independent people who can take extreme ownership and lead the area they’re responsible to lead.

I’ve been in masterminds with a ton of entrepreneurs well over the $2 and $3 million mark. This is the number one challenge everyone is facing right now — finding the rock stars. Finding people who are self-led, motivated, innovative, critical thinkers who do not need to be handheld.

It is so challenging. And it’s required.

#2. Uplevel the experience to white glove.

The second thing I needed to step back for was our clients’ actual experience inside our programs — from onboarding, to the weekly calls, to what we deliver.

The team is obviously a huge component of that. But so is the feedback loop.

Right now I’m going through a massive exercise, taking the feedback of our clients and turning it into major enhancements and adjustments to the program — especially our flagship, IGNITE Her® University. Value-driven adjustments based on what we’re hearing from our 400-plus clients inside it.

That takes time. That takes intellectual property development. That takes full ownership and working on the hard stuff.

I spent four hours on it yesterday. Four hours. And I’m nowhere near done.

Because you can’t do every single thing a client asks. It has to fit into the vision and the strategy and the price point of what you are delivering. The work is taking the time to focus in on what is truly needed, and then making the major adjustments.

The other angle is speed. We want people getting results as fast as possible.

Typically we bring in 100 to 200 new people when we run a masterclass. It’s incredible. And no, I’m not doing it.

From right now to January of 2027, we have over 200 people set to renew into our programs. I have an all hands on deck focused on the renewal of those souls rather than on bringing new people in.

That’s the Clients for Life strategy. It isn’t a campaign. It’s where the entire company’s attention goes.

#3. Build the actual system, designed to scale.

The third thing driving me to focus on the development and the stability of the business — the foundation of it — rather than piling more and more new people on top of it, is that I needed to build the actual IGNITE Her® system. One our clients can use for themselves, and then go use with others inside our certification.

It’s a set of components.

The IGNITE Her® Frequencies guidebook, which I’m very close to submitting the full manuscript for — it’s going to be 500 to 700 pages. A true guidebook for studying the Frequencies.

The card decks, which are complete and absolutely gorgeous. The journal that goes with the whole system. The personalized reports.

The Daily Frequency, my daily podcast, to help women with their conscious awareness of the paradigms and patterns living in their design — so they can have a quantum leap in who they are being, and create the results they want in their life.

And the last component we’re building, something called Juno — an AI contemplative partner that works with the whole system, built off of my knowledge, so this can scale.

All of it takes time. And the value coming out the other end is incredible.

What I’m still doing

I am still running ads. But they’re brand-building ads. Every one of them points to a Substack article I’ve written or a podcast I’ve spoken.

It’s kind of like how things used to be back in the day, running ads to blogs. My Substack grows every single day, and I’m continuing to nurture people there.

The Soapbox and the Red Rebelle Room are open any time. Those doors stay open.

But the University — the core of our mission, this legacy work — I’m taking a real step back to focus on those three things. The team. The delivery and the IP behind our white glove service. And the products and system designed to scale.

Because the IGNITE Her® mission is to become the premier personal growth and development daily practice for women near and over 50.

Why I’m telling you this

You might not be thinking about me at all. Or you might have gotten this and thought, huh — I haven’t heard from this chick in a really long time. Not since May, since our last free masterclass.

So I wanted to bring you in behind the scenes.

And I want to know if it’s valuable. If you want me to go deeper on team, I’ll go deeper on team. If you want to know what white glove service actually looks like and what we’re doing to build it, I’ll take you there. If you want more on what I mean by a system that can scale and go really big out into the world, say so.

Whatever questions you have, I’ll answer them in future podcasts. You just have to let me know.

And if you’re interested in going deeper with the IGNITE Her® Frequencies, I highly recommend you check out becoming a Red Rebelle. It’s $399 for the year. You get the Daily Frequency every day, plus a full IGNITE Her® Frequencies workshop with me once a month.

If you’ve ever thought about joining us in the University — I’m scheduled to open those doors again in January — the Red Rebelle Room is a great first step. You start understanding your unique design from the angle of developing your Soapbox, your niche, what you are here to say, your legacy work.

Powerful, powerful stuff. Major quantum leaps happening in that community every single day.

Go check out the Red Rebelle Room. And tell me what you want to hear more about.

Learn about the Red Rebelle Room

— Julie

You Don’t Need a Niche. You Need a Soapbox.

Julie Ciardi-50 Not Finished📕 — Fri, 14 Aug 2026 11:03:09 GMT

There is no magical strategy out there to get what you want. It does not exist. If you want a result — whatever your now goal is, whatever you want in your life — the only way to get it is to have a quantum leap in you. Period. Full stop. You have to become the version of you that is capable, that has the capacity to have that result. And that is hard t…

Some of Your Convictions Are a Life Sentence

Julie Ciardi-50 Not Finished📕 — Thu, 13 Aug 2026 11:08:03 GMT

We talk about the word conviction around here. If you want to have successful marketing and messaging and attract clients, you want to have strong convictions. Strong convictions fuel really good marketing and bring in the right people.

And I always say — get on your soapbox. Get on your soapbox and speak out about your convictions.

But there’s always two…

You Don’t Need Certainty. You Need Conviction.

Julie Ciardi-50 Not Finished📕 — Wed, 12 Aug 2026 10:28:19 GMT

Here’s where your need for an answer turns on you. It delays your legacy work. I have to have an answer. I don’t know the answer. There’s all this uncertainty — and so we don’t act. Or we believe we have to have the whole thing figured out before we begin, so we get stuck in a loop of continuing to think, refine, learn, research, trying to resolve every…

It Made Them Rich. Not You.

Julie Ciardi-50 Not Finished📕 — Tue, 11 Aug 2026 12:12:02 GMT

Everyone wants the shiny strategy. And the shiny strategy that people are selling makes them rich — typically not the people who purchase it. I

’m going to walk you through a real example in a minute, one of the biggest programs in this industry, and show you the clue hiding in plain sight that tells you how few people it actually worked for.

But the dee…

The 13: Because I Can Listen, I Can Create

Julie Ciardi-50 Not Finished📕 — Mon, 10 Aug 2026 10:58:32 GMT

Have you ever noticed how often you can be with people and they’re hearing you — but you can tell they’re just trying to formulate the next thing they’re going to say back? They’re not listening. They’re planning their response.

Most of us do this in our businesses without ever knowing it. We run the workshop, five people show up when we wanted 75, and …

The 7: The Era of the Polished Leader is Over

Julie Ciardi-50 Not Finished📕 — Fri, 07 Aug 2026 11:53:09 GMT

Think of all the leaders of the last century. People who say the right things appear to have it all — and we trusted them for it. For the last 400 years, that’s how you won: you won because you were impeccable in your articulation of the details. The credentials, the expertise, the polish.

But that’s not where we’re going. We are moving into an era of t…

Leaders Listen

Julie Ciardi-50 Not Finished📕 — Thu, 06 Aug 2026 10:31:14 GMT

One of our members has seven people signed up for a three-month circle starting in September — and she doesn’t know yet what the program is going to be or what it’s going to look like.

She’s planning to just listen to them.

And if you’re out there right now trying to figure out your offer, your niche, your program alone in your own head — this one is for …

Action is the Antidote to Fear

Julie Ciardi-50 Not Finished📕 — Wed, 05 Aug 2026 10:56:17 GMT

I could write an article about Lisa’s breakthrough and call it “Lisa’s $21,000 Launch” — come learn about Lisa’s $21,000 launch. And that sounds amazing, and it is. It absolutely is incredible. But that’s not the story. The story is HOW she did it. She’s 71. It had been years since she’d offered anything. She was afraid of the tech, afraid of what peopl…

The 19: Money Doesn’t Come From Working Hard

Julie Ciardi-50 Not Finished📕 — Tue, 04 Aug 2026 11:03:47 GMT

I doubled my salary from $45,000 to $90,000 in less than six months — in my early twenties. I didn't work more hours. I didn't wait to be chosen. I saw a gap the company needed filled, I proposed a job that didn't even exist, and I walked into an executive's office and said: I can help.

Today's frequency — the 19 — explains exactly why that worked. And …

Your patterns limit your results

Julie Ciardi-50 Not Finished📕 — Mon, 03 Aug 2026 11:31:08 GMT

If we don’t evolve, we will continue to get the same results we’ve always gotten. We will never break through — because your own self-image, your own self, is the limiter. The governor to the speed of your results. Period.

Is that what you want? Do you want to stay where you are, in the same cycle, with the same results?

There is a path to a quantum leap.…

You Don’t Need a Funnel. You Need a Frequency. The simple formula to your dream.

Julie Ciardi-50 Not Finished📕 — Fri, 31 Jul 2026 12:58:02 GMT

Ready for your quantum leap?

Ready to let the complexity go and get simple?

I have been studying business, leading a business or running a business for 30 years.

The online business space is WHACK. And completely derailing you from your life’s work.

Spend some time on this page, listen to the podcast above, leverage the free resources and you may see the light of simplicity at the end of the tunnel.

The full article is below if you prefer to read vs listen.

I am also dropping all the free resources right here so you don’t need to scroll.

Ready? Hit play on the podcast episode above to get started.

Free Resources:

31:41 Frequency Field Notes

Daily Frequency Sample 1: The 31:41

Daily Frequency Sample 2: The 31

Daily Frequency Sample 3: The 41

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Hey there, it’s Julie Ciardi, and I want to talk about what I believe is the biggest hurdle for most women — especially women over 50 — going after their big, impossible dream. Their legacy work. What they really want to do and create in this second half of their life.

And it’s something we can overcome — if we can actually put our finger on what the problem is.

We’ve overcomplicated it

The problem is that we’ve overcomplicated the online business space. We’ve overcomplicated the legacy work — how to do it, how to create it. And what I’ve discovered after eight years in business, six and a half years of running a group program for women around the world, helping thousands of women — what I can tell you is that most of them, and this may be you as well, want simplicity. Not a big, crazy empire. Not building an empire.

They’re not building a company they’re looking to sell. They’re not looking to have a huge team and some business that operates without them while they’re sipping margaritas on a pool float. We’re being sold that every which way you look — Instagram, Facebook, YouTube — but it’s not what we want.

What we want is to do our legacy work. We want to create value. We have a message and a mission, with a deep, deep yearning to get it out into the world. We just want to help people — and yes, we want to make money doing that. But what’s driving me crazy is how many women are stuck in overwhelm and confusion, not sure which way to go next, while carrying this deep yearning inside them to do their legacy work while they can. Because, listen — especially as you become 50 and over 50, we know every day is a gift. We don’t know how much time we have.

And we want to make sure we’re getting this calling that we have on our heart out into the world. And it makes me angry — it actually makes me angry — that the online business space, and all the gurus, and all the people making millions of dollars off of all of you, off of me, are making promises that most of the time aren’t even true and won’t even work. But worse, they aren’t even here to help you do what you really want to do. They’re here to help you get passive income, make money while you sleep, build a business that’s all AI-driven so you don’t have to do anything.

If you’re like me, you don’t want that. That’s not what you’re looking to build.

So herein lies the huge issue. So many women — and I’ve gone down this path, I’m sure you have too — buying these promises, buying these programs, these courses, these strategies. And they’re not even strategies to build what you really want to build. So what’s going on here? The online space has been trying to teach you to pick a niche — pick a niche that’s going to stand out — start the funnel, build your personal brand. And then create all this content so you can master the algorithm, and post every day. Not just once a day — many times a day. And create all these sequences. I mean, it’s insane. The amount of pressure in that system to create something so complicated — it causes us to abandon our dream. Abandon our legacy work.

And I am on a mission to stop that. I want to make it so simple. Simplicity is something that’s so important to me. It’s baked into my design — to take the complex and make it simple.

You have one job

And the good news is, it can be wildly simple. When we break it down to the most simplistic approach to what you want, it’s simply you sharing your thoughts, your beliefs, your passions, your convictions — sharing what you want to teach, and sharing it with your people, so that they can choose you.

See, we’ve had this all wrong. We think we need to go out and pick the niche and choose our clients and get clients. Here’s how to get clients. No. Clients have to choose us. People need to elect us as someone they want to hear, to listen to, to buy from.

You have one job. I have one job. And that is to speak, to write, to share our message, our mission — what we’re here to teach, what we’re here to be — so convicted upon it that we want to shout it from the rooftops. And to bring that out into the world.

It’s a publishing platform — not social media

I personally love Substack to do that. And within the Substack publishing platform, I specifically love audio and speaking. You may prefer writing, or video — but you can do all of that on the publishing platform of Substack.

Notice I’m calling it a publishing platform. I am not calling it a social media platform. It has a social media element — that’s the Notes feature — but it’s a publishing platform. It’s blogging on steroids. It’s a much more highly effective blogging, podcasting, and video platform, because it’s all three — in the most ridiculously smart, effective, dynamic, and time-efficient way to do those three things that we’ve ever had at our fingertips.

And everyone thinks Substack is a platform to go grow an audience on, like a social media platform. Anyone thinking that way has completely missed the opportunity.

Here’s how simple it is

I want to talk about Substack and what it’s not, and how you can actually use it — but before we get there, let’s get to how simple your job is to do your legacy work.

Here’s how simple it is. Ready? You’re not going to believe it.

You need to get in front of your people — not all people, your people. Virtually or in person. You need to share your message. You need to provide value in what you’re sharing. And you need to make an offer to help them go further in what you’re teaching and sharing. Make an offer. Make an invitation.

That’s it. If you want to know how I built my business — that’s how I built my business. I know it sounds crazy simplistic, but it is. And we’ve overcomplicated it.

We spend all this time — oh my God, the time we spend — building out a brand, building a funnel, writing email sequences, posting, creating content that goes into an abyss. That’s where the time goes: behind a computer screen, doing busy work that isn’t actually creating money, isn’t creating impact.

Maybe you want a community. Maybe you want to work one-on-one with clients. Maybe you want a women’s circle. Maybe you’re creating a network of women you’re here to pair up for connection and collaboration. Maybe it’s group coaching. Many of us here don’t call ourselves coaches — some of you are coaches, some are mentors, guides, facilitators, leaders. Maybe you’re an author. There are all different types of legacy work to do in this world.

We have overcomplicated this completely, spending way too much time and way too much money on busy work — when really, almost all of your time should be spent, quite simply, giving value for free in front of other people’s audiences. Sharing. Teaching. Sharing your story, your words of wisdom. Bringing people together.

So the formula goes like this. You get in front of other people’s audiences — ones that have your dream clients within them — and you give value. You have to give to get. I believe this firmly. For eight years, this is how I’ve built my business. Eight years. I give value for free. I make an offer, or an invitation. Some people choose to accept it. And I keep doing it, again and again.

That’s it. I don’t have a funnel. I don’t have email sequences creating money while I sleep. I’m not using AI to do that. I’m just showing up, delivering for free, and making an offer or an invitation. We call it OPA — other people’s audiences.

You could go on podcasts. You could do joint lives on any platform, including Substack. You could run free workshops in person, locally. You could go speak in other people’s groups and programs. This is the only way I’ve grown my business. The other OPA I love is running ads — but I run ads to my free workshops, to the free sessions I’m going to run to give first, to speak, to share. When we do this, people choose us.

We have to let go of the insane noise of the online space, let it go, and go back to absolute simplistic basics.

Now, that’s just the tactical, strategic stuff — the how. Everyone wants to know the how. How do I make money online? How do I make money doing my legacy work? How do I start a business that I love? That’s the how, and I want to keep it as simple as possible: get in front of audiences, virtual or in person, where you can give your heart for free. Make an offer or invitation. Some will accept.

And if you’re doing that, and people are not accepting your offer or invitation, it’s quite simple — one of two things, or both, is happening. You’re either in front of the wrong people, or you’re not making a juicy enough next-step offer. That’s it. So you get better and better at that.

See, what happens is, people test this method out, and then they go — well, that didn’t work. I guess I have to go buy this program with the 22-step funnel and system to get clients. And then that doesn’t work either. No. Stick with this basic formula, this basic strategy, and just get better at it. That’s how you win. That’s how you actually get to do the legacy work you’re here to do in the world. Full stop.

The fuel to make the how work is you

So that’s the how. But how do we make that how work? Because not everyone who does that simple strategy will have success. Why? Who they’re being. Their frequency. Their energy.

If you’re caught up in your head — I’m not good enough, what I’m saying isn’t really valuable, will anyone even buy this, who am I — wanting to play safe, not putting yourself out there, all the fears... that comes through. My friends, it comes through. Just like my two dogs, who are lying here sleeping next to me as I record this — they can sniff something out so easily. So can we. So can everyone. We can feel someone’s aura. We can feel someone’s frequency. We can feel it in how we look at them, and we can absolutely feel it in their voice, in their words, in their presence.

So when I say this, it’s so important: the how is wildly simple, but the fuel to make the how work is you. If you are not raising your frequency, your being, your attitude, your energy, your aura — when you go to execute that very simple strategy of getting in front of people, giving value, and making an offer, it will not work.

That’s why my whole system around the IGNITE Her Frequencies is to ignite that higher frequency in you, so that the basic strategy will work.

I have witnessed this now so many times. When I watch my clients who do this work, who use my system, who do their daily frequency — I do a daily frequency, a daily private podcast for our clients, so they can do the work to raise their frequency, so that when they go to do the work, it’s felt.

Every day, someone in our community is posting about how the daily work of the daily frequency is shifting their own frequency, so that when they show up to do the basic strategy, it’s actually working. One woman, Gina, just shared with us that she’s been using the daily frequency every day. She listens to my voice, she listens to the daily frequency, so she can witness in herself where her frequency is off, and what gold nuggets she can bring to her own community. She went to a women’s circle she was speaking in, in person, and people were transformed by her voice, because it was in a higher frequency. One person said, oh my God, you just literally transformed something in me today by what you shared. And the woman hosting the circle said — what’s going on with you? You’re lit up. You’re glowing.

The IGNITE Her Frequencies is the best possible glow-up and makeover you could have in your life. Why? Because you have to ignite that flame, that fire, that frequency in you, so that when you show up to do that wildly simple strategy, it works.

If you want to be successful on Substack — if you want a paid tier growing, a community, a membership, and you want to work with people one-on-one and change the world by doing your legacy work — it is so far beyond a strategy. I just gave you the most simple strategy, and it’s 100% effective. But it’s only 100% effective if you’re lit up from the inside out. If you’re riddled with fear, uncertainty, doubt, and don’t have a good self-image, I promise you the simple strategy won’t work. It won’t work, because people want the high-frequency person to be around. They want to be lifted up. They want to be transformed by another’s voice.

And you have that power. I have that power. You have that power — not to transform everyone, but to transform your people, to lead your people. You’ve got to be chosen by your people first. And the way you do that is you take my simple business strategy and combine it with the IGNITE Her Frequencies — and you are guaranteed to have success. Full stop.

I watch my clients and my community, and I see the ones doing the work. They glow. They literally glow from the inside out. I can see it. I was scrolling through Substack today — the only platform I scroll on — and I saw one of my beautiful clients, Charlotte Webb, glowing on video. She’s been doing this work on herself, so that when she shows up to give, to share, to speak, people are drawn to her. We are drawn to light. We want to avoid the dark, the lower frequencies. How you show up matters more than even what you show up to say or do.

So it blows my mind when people aren’t doing this work alongside the business work. They go hand in hand. It’s critical.

I rewrote Human Design

It’s why I built the IGNITE Her Frequencies — to make this simple. In just 20 to 30 minutes a day — maybe while you’re on your walk, getting ready in the morning, or driving — you tune in to the daily frequency. That’s my daily podcast for the members of the Red Rebelle Room. It will transform how you show up to do that simple, simple business strategy. It’s the fuel to actually make what you’re doing in your business work.

So what are the IGNITE Her Frequencies, and what is the IGNITE Her Frequency system? It’s for women near and over 50 who want to do legacy work in the world, who feel their calling. It’s based on the original Human Design system — but really, it’s much more based on the I Ching, the oldest, most ancient written text we have from human beings. If you think of every ancient text or scripture available for any religion, the I Ching goes alongside all of them — because all those books and scriptures are about the divine, and the I Ching is about being human. We have to understand what it means to be a human being that has a spirit, has a soul — but your spirit and soul are completely limited by your humanness. The I Ching is like a manual for how to be human at the highest frequency, so you can have what you want.

But it’s not an easy read. I have the I Ching. It’s rough. It’s hard to read. It’s esoteric. If you look at Human Design and all of these things, they can be very woo, very esoteric. And I don’t know about you, but I want to get down to business. I want to get simple. I want to get practical. I want to understand what’s holding me back, and the pathway forward to the most success I can have delivering my legacy work into the world. And I think you do too.

So I rewrote the I Ching, in a sense. I rewrote Human Design to be for women over 50 who are here to do that legacy work and just want to get down to business. Because we don’t have time. The clock’s ticking. The sand is coming through the hourglass. We don’t have all the time in the world to experiment with Human Design, to allow the seven-year transformation, to work with gurus and experts to read our designs for us and then experiment for seven years to fully transform. That’s what you hear out of Human Design. No. I’m 51. Seven years from now I’m 58. No.

We can create quantum leaps of transformation by making this a thousand times more practical. And that’s what we do in the Red Rebelle Room, with the Daily Frequency.

The Daily Frequency

It’s daily mentorship, by me, through your earbuds — so you can transform, and know what it means to be in a human body with a calling. It’s like an operating manual for being human, so you can operate correctly and get your mission out into the world. I’m very passionate about it.

I brought the Daily Frequency — the daily mentorship — to Substack. The cool thing about Substack is that you can have your paid content there. So if you’re in my founding member tier, the Red Rebelle Room, you get the Daily Frequency, and you can listen right on Substack, or on your podcast player. It’s that simple.

And why do I call it the Red Rebelle Room — spelled R-E-B-E-L-L-E, for the feminine? Because of this red, feminine frequency, and us rising and being rebels by actually fighting the inner demon, the inner shadow. It’s an inner rebellion. Your legacy work in the world requires you to do the inner rebellion against the lower frequencies that are holding you back. That’s what we do. That’s what the Red Rebelle Room is all about.

There is no secret strategy — the secret is you

I want to give you a taste. I’m going to give you a series of Daily Frequencies so you can tune in, listen, and use what I call the Frequency Field Notes — the handout I give you with the Daily Frequency after we go through a series. Every six days, the frequency changes, and we go into the next set. And the learning is all about how to be human.

The one I’m going to share with you is the 31·41. I want you to be able to listen, to experience what these are like, and to download the Frequency Field Notes, so you can see for yourself — is this something that could be valuable? And I sure hope it will be. Because it is the secret. The secret is you.

The secret is not some secret strategy for how to get clients and grow a business. There is no secret strategy. We already went through what the strategy is: get in front of your audience, deliver value for free, make an offer or an invitation. That’s it. And the only way that’s effective is if you are fully ignited — if your frequency is off the charts. Then people will want to do whatever you’re offering. But no one wants to do this real work. Or they think, that can’t be it. It is it. I promise. I promise, it is it — 100%, guaranteed.

So I’m going to do two things. I’m going to give you a simple taste of the Daily Frequency. And I’m going to give you one of the Frequency Field Notes to start exploring. And know that this is what I do with my clients in the Red Rebelle Room every day, Monday through Friday. It’s part of their daily habits and routine. We talk about having a morning routine and all these things — this is the one thing that has the capacity and the power to completely transform the effectiveness of the work you want to do out in the world. Because it’s got to start with you. You have to be the embodied leader. You have to be walking the walk. You have to be illuminated — light has to be literally pouring out of you to help the other.

Come join us

So here’s what I’ve got for you. I want to invite you to become a Red Rebelle. To start doing this daily frequency, daily, as your fuel. Join the founding tier — it’s $399 for the entire year. It’s incredibly powerful.

We also have a community. When you join the founding tier of Substack, the Red Rebelle Room, you also get invited into our private mobile app. You come into our community there, where we’re talking about the daily frequency, going deeper and further with it. You get connected to nearly 800 women — at the time of this recording, and it keeps growing — nearly 800 women around the world doing this work. And 95% of them are women over 50. It’s the most beautiful place on the planet, quite frankly. The power of that community is so uplifting. And almost all of them are also on Substack, doing this work.

This is your opportunity to quite simply get your legacy work out into the world in this second half.

So go below, grab the free episodes of the Daily Frequency, take a look at the Frequency Field Notes I’ve provided, and join us. Join us in the Red Rebelle Room. What I can guarantee is that after 30 days of listening to the daily frequency, your life will change. Your business will change. Your legacy work will change. You’ll be a happier person. You’ll begin to glow — and that glowing will attract your people to you when you show up and deliver value.

So take a listen, and join us when you’re ready in the Red Rebelle Room. This can be so much simpler than we’ve made it out to be. I promise.

Hope to see you inside, Red Rebelle.

— Julie

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