228 | Why Copy Matters in Your Marketing with Nicki Krawczyk

Do you struggle with knowing what to post or what to say in order to get people interested in your products or service? In this episode, I chat with Nicole Krawczyk who has over 15 years experience in copywriting. She talks about how copy directly affects your business and how you have to focus on the copy that is going to help with the most growth. She also talks about having a purpose for your posts and your emails. She recommends outsourcing a copywriter and when you find a good copywriter, it should be the start of a relationship! Take a listen for more insights on copywriting and how this affects your business.


Nicki Krawczyk is a copywriter with 15+ years of experience, writing for multi-billion-dollar companies, solopreneurs, and every size business in between. She also coaches people to become professional copywriters and build thriving careers of their own via her website, www.FilthyRichWriter.com, and her Comprehensive Copywriting Academy. For her, being “filthy rich” means having a job you love, being good at what you do, and making great money doing it.


Instagram @filthyrichwriter

Facebook Facebook.com/filthyrichwriter



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Julie Ciardi Avatar

I’m Julie Ciardi!

I am a former Fortune 50 executive (20 years in the corporate world!) and I finally answered my soul’s calling and started my own business in 2017. I am a mom of 3 and married to a retired first responder. I am on a mission to help women create income aligned with their life’s work. I would love to help YOU.